Date: May 19, 2023
Location: Toronto, Ontario, Canada
Company: Deloitte
Job Type: Permanent
Reference code: 123608
Primary Location: Toronto, ON
All Available Locations: Toronto, ON
Our Purpose
At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.
By living our Purpose, we will make an impact that matters.
- Learn from deep subject matter experts through mentoring and on the job coaching
- Leverage the Deloitte CPA Advantage program, a comprehensive support program for CPA modules and the CFE.
- Be encouraged to deepen your technical skills…whatever those may be.
- Build your leadership skills at Deloitte University.
- Have many careers in one Firm.
- Partner with clients to solve their most complex problems
- Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
- Enjoy My Benefit Dollars - a flexible benefit to support your physical, financial and emotional well-being.
- Experience a firm where wellness matters.
- Experience MyFlex and an agile work environment where work is what you do not where you do it
- Experience MyFlex where reduced hours or seasonal work allows you to meet your personal goals.
- Build a network of colleagues for life
- Have an impact that matters through pro bono and significant volunteer opportunities.
- Be empowered to lead and have impact with clients, our communities and in the office.
- Be expected to share your ideas and to make them a reality.
- Be part of a firm that leads the way and pushes themselves to look like contemporary Canada.
- Grow your network and your knowledge by joining one of our many Employee Resource Groups.
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As a Customer Data Platform Practice Leader, you are passionate about creating solutions to drive business value for your clients. You demonstrate thought leadership in functional and technical aspects of customer data management. You have an understanding of the different options available in the market, such as Adobe Experience Platform, Amperity, Lytics, Salesforce Data Cloud, Segment, Tealium, Treasure Data, etc. and how these solutions work with the Martech and AdTech stack to drive a meaningful customer experience and loyalty. You are enthusiastic about all thing’s customer and marketing, have strong problem-solving and relationship skills, are savvy in marketing technology.
What will your typical day look like?
Specifically, in this role, you will:
- Lead the development and execution of the go-to-market plan for customer data platform practice
- Lead and support sales pursuits and business development activities
- Lead successful and winning complex solutions for the CDP and in the marketing domains from design and planning to implementation
- Develop winning partnerships with CDP vendor solutions
- Work with the client on the business requirements and marketing use cases
- Lead teams during complex project delivery
- Understand at a high level how various products within the technical ecosystem should be utilized
- Learn from deep subject matter experts through mentoring and on the job coaching.
- Partner with clients to solve their most complex problems.
- Be empowered to lead and have impact with clients, our communities and in the office.
About the team
The AMC team designs and implements solutions that engage and activate customers through the customer journey. We help clients turn brand values into measurable business growth through personalized content, communications, and experiences that engage and inspire customers to act. And in doing so, we help transform marketing and operations into modern, data-driven, creatively focused marvels.
AMC offers a truly distinctive, diverse, and inclusive talent experience that allows our people to do meaningful work; we also offer them opportunities for growth, learning, and leadership wherever they are in their careers.
Enough about us, let’s talk about you
You are someone with:
- Experience with building a world-class practice including resource management, go-to-market strategies and business development
- Experience successfully delivering technical projects in customer and marketing related areas such with CRM ecosystem (Salesforce, MS Dynamics 365), Master-Data-Management platforms (MDM) that focus on customer domain, CDP (Customer Data Platform used for Marketing), Customer Warehouse design, build and applications
- Strong understanding of Customer Masters and various techniques in identifying customers from multiple channels and systems, leveraging deterministic and probabilistic algorithms, de-duplication, consolidation and splitting customer records
- Proven track-record working with various marketing technologies across Adobe, Google, Salesforce and relevant data management and customer data platform vendors
- Extensive experience in data integration with upstream and downstream systems and channels, including various real-time and batch integration technologies, design and implementation
- Excellent communication and strong interpersonal skills to facilitate meetings and complex concepts, including thorough understanding of what may drive business priorities, strategy and direction, and what may drive customer business needs
Our promise to our people: Deloitte is where potential comes to life.
Be yourself, and more.
We are a group of talented people who want to learn, gain experience, and develop skills. Wherever you are in your career, we want you to advance.
You shape how we make impact.
Diverse perspectives and life experiences make us better. Whoever you are and wherever you’re from, we want you to feel like you belong here. We provide flexible working options to support you and how you can contribute. Be the leader you want to be.
Be the leader you want to be
Some guide teams, some change culture, some build essential expertise. We offer opportunities and experiences that support your continuing growth as a leader.
Have as many careers as you want.
We are uniquely able to offer you new challenges and roles – and prepare you for them. We bring together people with unique experiences and talents, and we are the place to develop a lasting network of friends, peers, and mentors. Our TVP is about relationships – between leaders and their people, the firm and its people, peers, and within in our communities.
The next step is yours
At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action Plan, Reconciliation Action Plan and the BlackNorth Initiative.
We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations) or indigenouscareers@deloitte.ca for any questions relating to careers for Indigenous peoples at Deloitte (First Nations, Inuit, Métis).
By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.
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